In this fourth Alien Invasion Transmission, we will be covering something rather unusual for a developer diary, namely some of the marketing aspects related to the upcoming Anarchy Online expansion pack. Why marketing, and what does that have to do with development, you might ask? Well, the simple truth is that the marketing and development departments for any massively multiplayer project, or any game for that matter, must walk hand in hand in order to create proper awareness and "wrapping". Hence, I figured I would write about some of the marketing related aspects of Alien Invasion, with a special focus on a brand new gameplay feature for those who pre-order. So... meet the Leets, your new Rubi-Ka pet.