If the company has a public face, it's surely Drs. Ray Muzyka and Greg Zeschuk, both former practicing physicians who have channeled their energies into pursuing a greater passion: telling stories through games. In person, they speak easily and with assurance, frequently completing each other's sentences and thoughts with aplomb. When asked about the impetus for creating this admittedly ambitious menagerie of mythologies both real and imagined, Zeschuk explains: "Part of it is impressing upon people that we can do an action-oriented game. A few years ago, we thought about this martial arts RPG and concluded that it's got to be about action. This is where we think the evolution of our games could be, at least on the Xbox." Muzyka elaborates: "We made some really specific decisions along the way: We wanted to do mythical China, [not] historical China. We wanted the freedom of having our own world and not having to stick with existing conventions—not a contemporary setting, but an ancient setting in the past. Myth, fantasy, all of those things work really well with our original vision, which was to roleplay a martial arts master."