The makers of MMOs are challenged to balance on a razor blade in an attempt to please two groups: loner types who like to play by themselves or in small groups, questing against A.I. baddies and striving to complete goals; and Quake-bred, bloodthirsty competitors who'd rather brawl against real people with human team/clan/guildmates by their sides. Guild Wars, the MMO famous for starting the no-monthly-fee trend, is one of the few games that got it right for both types of gamers. It did so by featuring a deep PVE element driven by scores of missions and quests, and also incredible, multiflavored PVP that let players organize into guilds or simply jump onto randomly assigned teams and partake in a smackdown. Guild Wars Factions, the new module, was destined to either improve upon that tightrope of something-for-everyone gameplay -- or ruin it.