Pre-order campaigns appear to be becoming the norm in MMORPG land. Here's NCsoft's announcement regarding 'Auto Assault'...NCsoft Announces Pre-Order Box Campaign for Auto Assault
Customers who pre-order game enjoy many benefits, including access to beta testing events, head start, and loot bonus upon commercial launch
AUSTIN, Texas, May 11, 2005—NCsoft® Corporation (KSE: 036570.KS), the world's leading developer and publisher of online computer games, announces the beginning of its North American pre-order campaign for Auto Assault™. Pre-order boxes will begin to appear on store shelves this week at retail outlets throughout the United States and Canada.
Customers who pre-order Auto Assault will receive a special in-game weapon only available in the pre-sale boxes, plus a loot bonus. In addition, the pre-order CD contains art, screens, wallpapers, and music tracks. Customers who purchase this special edition pre-order box and register the product will also be eligible to participate in beta testing events and given a head start over other players before the commercial launch of the product.
Auto Assault, developed by NetDevil®, is the first massively multiplayer online (MMO) vehicular combat game, combining the best elements of action games with the most favored qualities of role-playing games. Featuring high-speed vehicular combat and spectacularly destructible environments, Auto Assault redefines expectations of the online role-playing genre. The fastest, most destructive MMO ever, Auto Assault delivers adrenaline-fueled horsepower and mind-blowing firepower as customized bikes, cars, trucks and semis blaze a trail over a post-apocalyptic land. More information about Auto Assault can be found at http://www.autoassault.com. |