As players travel through the world of Ganedan, they will encounter many fantastic creatures, places and sights, from the towering jabberwock, to the pint-sized mord, to the majestic Taladius and the great dwarven Heart of the World. Before players see these things and experience them in-game, they must first be visualized by another. That is where the concept artist comes in. From only an abstract concept, the concept artist must forge an image, brand it onto paper, and take the first major step into bringing it into the world.