Sony Online Entertainment Inc. (SOE), a worldwide leader in massively multiplayer online (MMO) gaming, today announced unprecedented incentives for EverQuest players who purchase Lords of EverQuest, its forthcoming fantasy Real-Time Strategy (RTS) game. Players who purchase Lords of EverQuest and register the game on SOEGames.net (using their EverQuest account) before 11:59 p.m. PST on January 3, 2004 will be eligible for a special phase of the EverQuest II beta. Additionally, current EverQuest players can receive an extra 30 days added on to the end of their current EverQuest subscription by participating in this promotion (see details below). Lords of EverQuest is expected to ship to U.S. and Canadian retail stores on December 2, 2003.