It seems the revenue of around 150 million Euros a quarter from its millions of subscribers is just not enough for the company to start resolving technical issues that are growing as the number of gamers continues to rise.

Being a WoW player myself, I emailed Blizzard Europe's spinolatas on more than one occasion about real issues gamers like me are suffering. I never yet got an answer.

WoW players will be familiar with the fiasco surrounding opening the gates of Ahn'Qiraj, a realm that was added in latest patch.

While servers filled with gamers that gathered on the place of event, some 27 crashed, leaving thousands of gamers stuck in their own realms.