CGW: You've managed to turn an off- the-beaten-track MMO into a bona fide success-surprised?

Gaile Gray: It's easy to say now, but we were confident that Guild Wars would be a global success. We're gamers too, so we knew that we had the experience and the vision to make a great game. Add to that a no-subscription-fee business model, and it seemed to make success even more of a sure thing.